We hope “Live Wire Media” needs no introduction to you. We are glad to observe from our records that the top officials of your Organization have been attending the annual Event, “Brainstorming S...
Abstract on Marketing Intelligence System for a Media Company
Marketing Intelligence Database Management at Manipal Media Network Limited A project by * Abhishek Gupta * Aishwarya Shetty * Nikhil Modi * Nikita Patel * Pritish Prabhu * Rahul Dara * Reshma R * Ris...
McDonaldization is an expression used to describe a society which resembles fast-food joint. It is the process in which a society shows characteristics of fast-food restaurant. It is concentrates on m...
Analyzing Development and Change in the Media Industries
Every good analyst or researcher must grasp the importance of using various analytical tools as well as visual aids to comprehend various dilemmas faced by companies. In the case of BBC we must use va...
The mixture – that mixture of visual and aural information so ubiquitous in modern society – has been blamed for a myriad of problems. These problems range from social ills such as moral degradati...
Bias, A CBS Insider Exposes How The Media Distort The News
Bernard Goldberg, author of “Bias, A CBS Insider Exposes How The Media Distort The News” demonstrates in this book how the media are bias in their news reporting. He suggests that they slant their...
Different Media Coverage of Israel-Palestine Conflict
The movie "Wag the Dog" is supposedly a fictitious film about a group of publicity managers who fabricate a war in an unknown country in the Middle East and then work their publicity magic in order to...
Electronic media such as the Internet, e-books and tablet readers may be having an effect on the print media sector. This essay finds out if there is any validity to this argument. Digital media does ...
Global Media and Constructivism
Global Media and Constructivism Media globalization plays a significant role in the global culture. It can be very convenient for people in different countries to exchange information. Also, the excha...
Global Media Intelligence Report
Companies worldwide will spend nearly half a trillion dollars on advertising this year. But spending that money wisely is more of a challenge now than ever before because of the changes brought about ...